Intellectual Property


Bringing new ideas in the business world is always a challenge. Fortunately, the results of creative efforts of the human intellect are recognised by the legal system as intellectual property rights. There are different ways to protect your rights on your ideas, among others: patents, trademarks, industrial design, copyright. A basic knowledge of the IP system is important for anyone who wants to develop an original project.

Key Take-aways

  • Understand the proper way to protect your ideas
  • How the intellectual property system responds to your exploitation needs
  • The importance of considering IP in collaborative projects


Giovanna Berera, Erica Brandolino and Samuela Franceschini are part of the team PInK – Ca’ Foscari’s promoting innovation and knowledge office.

Giovanna is Head Office at PInK. She has developed significant experience in research and innovation, always in highly innovative and open environments, focused on the development of tools and projects to facilitate university-industry collaboration. Graduated in Mathematics, she has developed relevant experiences as manager in service companies and solid skills in the design and management of funded projects. She has always worked as a research facilitator and knowledge transfer manager.

Erica is Innovation Promoter in charge of research valorisation at PInK. She has a research background in International Law, beyond a master degree in International Affairs. In the last four years, she has been working for the KTO at Ca’ Foscari University as IP officer deepening her knowledge of Intellectual Property through several training courses, among which the CEIPI summer school on IP in Europe.

Samuela is Knowledge Transfer Manager at PInK. She acts as a facilitator to bring together researchers and businesses to develop opportunities for collaboration with local, national, or European funding. She has a PhD in environmental engineering and she is skilled at searching and analysing patent information, evaluating patentability requirements, monitoring trends in technology and identifying freedom to operate margins and possible licensees for the University’s patent portfolio.

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